Advertising.com today announced the launch of its new WIDGNET™ services program, enabling developers of Facebook applications and similar tools to join the company’s massive ad network and earn advertising revenue from their creations.
Facebook applications and their equivalents on other social networking sites are often called ‘widgets’ or ‘gadgets.’ These mini-applications, which users embed into their personal pages, range from interactive games to stock quote generators to photo manipulation tools. More than 9,900 are currently available to Facebook users alone, representing 453,589,160 individual installs and approximately 600,000,000 page views daily.
By incorporating banner advertisements served by Advertising.com into the application format, the WIDGNET program will provide developers a lucrative and easy way monetize their creations. Advertisers, in turn, will have a continual stream of fresh, creative opportunities to target consumers in a social network environment.
Through the WIDGNET program, creators of these types of applications will gain access to Advertising.com’s vast advertiser base. Publishers range from independent developers to established companies such as RockYou, Scrabulous and Fotoflexer whose customizable widgets include photo slideshows, photo and image editing, glitter text, voicemail accessories and games.
Advertising.com
Sunday, December 09, 2007
WIDGNET™ Creates Ad and Revenue Streams With Social Networks
Labels:
Social Advertising
Sunday, November 11, 2007
Is facebook Ad System Illegal?
Today a multitude of experts are telling us that facebook's advertising program, that Mark Zuckerberg equated to a revolution that ads you see on Facebook will be attached to the names and photos of your friends, the products that they like.
Well it seems that facebook will be adding stuff to your own profile in the background and create it's own Matrix that could be used help you aid you and make money off you. Could I say use you? But what ever it is, It may be illegal under a 100-year-old New York privacy law, according to NY Times Post. The statute says that “any person whose name, portrait, picture, or voice is used within this state for advertising purposes or for the purposes of trade without the written consent first obtained” can sue for damages. Moreover, such a use is also a criminal misdemeanor.
William McGeveran, a professor at the University of Minnesota Law School looks at it in a broader scope. I will let you go there and read it, but do not short sell your self.
Mark, change the system a bit, share the income with users, and most people will sign in if they something to gain.
Labels:
facebook,
Social Advertising
