Tuesday, July 17, 2007

myNBC, NBCspace in the virtual world!

Just like everyone NBC is jumping in the social network band wagon. Looks like it is going to find you friends, virtual ones, to watch TV shows with!

According to a post By Louise Story, on Bits, The television network, which airs “Heroes,” “The Office” and “The Biggest Loser,” announced the creation of what it is calling “myNBC.” On that site, television fans can create profiles about themselves, upload user-generated content, join groups, create photo and video galleries and chat with people who love (or hate) the same shows.

Sounds a bit like MySpace or Facebook.

But Charlene Li, an analyst at Forrester Research, said she thinks it will be successful: “It allows people to be able to talk with like-minded people.”

Ms. Li pointed out that there are already more than 90,000 post on an online forum for “Heroes.” “There is already a very, very, very vibrant community there,” she said, adding that she is an avid fan herself.

Others think that NBC should be focusing on getting its programs onto established social networks rather than creating its own. “It’s a difficult strategy for NBC to pull new users into a social networking environment,” said Andy Plesser, publisher of Beet.TV, a blog about online video. “They need to look to be part of social networks outside of their own proprietary real estate.”

Read more on Bits;

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